Pulse Records

The aim of this project was to create a service industry and design a dynamic brand identity and logo.

Goal

This company is a record label with their own recording studio as well as podcast room. It seeks out emerging or underground artists working with any genre of music.

This visual identity establishes the brand in a minimalistic manner. The symbol is made of lines that form the idea of a vinyl. As the lines move along, shaping the record, a P is formed.

Logo

Sketches

Typography

Color Palette

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